Pretty.Tech is a small consultancy for operators who want their technology to feel less like a project and more like a well-run home.
We help you replace the sprawl of half-adopted tools with a clean operating model — one that fits how your team actually works and grows with you instead of against you.

I've spent my career translating between the people running the business and the systems supposed to help them. Pretty.Tech is the practice I wish more operators had access to — strategic, honest, and calm.
I work best with founders and operators who care as much about the experience inside their company as the one they're selling to customers.